Be Good • Do Good

Limited Gin Series

The Gins      |      The Cause     |      The Art

Lazy Lemon Gin
Sustainable Coastlines Logo
Component Logo

BE GOOD • DO GOOD  -  LIMITED GIN SERIES

Here at Good George we live by the motto – Be Good, Do Good. We are proud to present our first series of Be Good Do Good Gin in partnership with Sustainable Coastlines and Component. We’ve partnered together to remove 180,000 litres or 1,500 large supermarket trollies of rubbish from the beaches of New Zealand’s coastline. 

Each month we will release a new limited edition gin designed by Component that showcases one of the marine animals affected by litter left behind by kiwis. Each Gin release will be limited to 1,000 bottles with $10 from every bottle going directly back to Sustainable Coastlines. 

Lazy Lemon Gin

The kekeno, or NZ fur seal, is a free-diving champion. She dives as deep as 238m, over the continental shelf, to nab her dinner. And she does it from sundown to sunrise — so when you next see her chilling in the sun, give her a break....

Sadly, she's collateral damage for trawlers, long-line fishers and oil exploration. She’s also subjected to humans and dogs behaving badly, and harm from marine debris — especially rope. 


Plastic rope is all over our beaches. At 11,862 pieces found by Sustainable Coastlines so far, it's the sixth most common litter item. Ranked by weight, it’s third, sitting at 236.98kg!*


Please pick up rope when you see it. If there’s too much, tell your local council. For more ways to help solve the plastic pollution problem, visit sustainablecoastlines.org


*In Litter Intelligence coastal survey areas. Data correct as of 1 Oct, 2021 (insights.litterintelligence.org).

The kekeno, or NZ fur seal, is a free-diving champion. She dives as deep as 238m, over the continental shelf, to nab her dinner. And she does it from sundown to sunrise — so when you next see her chilling in the sun, give her a break. 


Sadly, she's collateral damage for trawlers, long-line fishers and oil exploration. She’s also subjected to humans and dogs behaving badly, and harm from marine debris — especially rope. 


Plastic rope is all over our beaches. At 11,862 pieces found by Sustainable Coastlines so far, it's the sixth most common litter item. Ranked by weight, it’s third, sitting at 236.98kg!*


Please pick up rope when you see it. If there’s too much, tell your local council. For more ways to help solve the plastic pollution problem, visit sustainablecoastlines.org


*In Litter Intelligence coastal survey areas. Data correct as of 1 Oct, 2021 (insights.litterintelligence.org).

The Cause  -  SUSTAINABLE COASTLINES

Sustainable Coastlines is on a mission to enable people to look after the coastlines and waterways they love. We love our coasts and waterways and we work with our sleeves rolled up to keep them healthy and beautiful. We deliver coastal clean-up events, educational programmes, public awareness campaigns, and riparian planting projects. We also work with volunteers, interns, ambassadors and local community groups to enable them to deliver these activities in their own communities. 

Sustainable Coastlines Logo
Component Logo

The ART  -  COMPONENT

Born and raised in Grey Lynn, component taught himself the art of stencilling. The street was his canvas, his means for critiquing society. Cut Collective collaborations and a shared studio on K Road led to his role as curator of the street art website, streetarse.co.nz. Despite his community focus, his work has been seen throughout New Zealand. Shows such as Picture Perfect in a World of Chaos at Silo Park in 2012 stand out alongside exhibitions at The Dowse, Auckland City Gallery, Dunedin Public Art Gallery and Parnell's Webb Gallery. 

The ART  -  COMPONENT

Born and raised in Grey Lynn, component taught himself the art of stencilling. The street was his canvas, his means for critiquing society. Cut Collective collaborations and a shared studio on K Road led to his role as curator of the street art website, streetarse.co.nz. Despite his community focus, his work has been seen throughout New Zealand. Shows such as Picture Perfect in a World of Chaos at Silo Park in 2012 stand out alongside exhibitions at The Dowse, Auckland City Gallery, Dunedin Public Art Gallery and Parnell's Webb Gallery. 

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GOOD GEORGE

SUSTAINABLE COASTLINES

COMPONENT